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Want to know something quaint? I get mail not only here but also at my aol address that is published in FORTUNE, which is an actual magazine that comes to you on paper, ladies and gentlemen. Go buy a copy right now. Some of you may not remember the experience of sitting down with a physical magazine. It’s great! They’re even more portable than a 5-pound laptop and they never have problems loading their home page.

Anyway, you’d be amazed at how many people weighed in with stuff that drives them crazy about the way other people talk. I thought that given the lusty back and forth on the subject here, you might enjoy this one. And if you do, possibly send me yours as well. Or yell at me on the subject, the way some of you like to do. Here it is:

“Hi Stanley,

I just read my wife’s copy of the August 20th edition of Fortune magazine and was thrilled to see the topic you chose for ‘While You Were Out’. Great tongue-in-cheek approach and, oh-so-true!

I have my own pet-peeve: I must tell you that I have been getting sick and tired of reading and listening to people misuse the word ‘less’ (instead of the word ‘fewer’) since the inception of the Lite Beer from Miller commercials back in the 1970’s! You remember, don’t you: the ones which pitted two individuals or two groups against each other with one of them taking the firm stance that Lite Beer from Miller ‘TASTES GREAT’ while the other one countered with ‘LESS FILLING’? Anyone who watched Monday Night Football HAS to remember them!

Well, sometime in the late 70’s or early 80’s, I noticed a distinct upswing in the use of the word ‘less’ to describe something when the word ‘fewer’ would have been the correct word in both written and spoken American English in newspapers, magazines, television, and radio alike. For example:

· ‘There are less books being read than ever before.’

· ‘I wish I had less problems than I do.’

· ‘The hospital reported less instances of staph infection this year than last year.’

It has only gotten worse over the past 25 years and I can’t remember the last time I heard someone use the word ‘fewer’ properly! What have been your observations in this regard: have there been more of fewer instances of using the word ‘less’ improperly?

Say, I just used it properly! Wow! Can you help me fight back and make people aware of this gross misuse of the English language? Thanks.”

Right on, Mr. Beasley, which is not your real name. Keep on peeving. I have my own linguistic gaffes that get under my skin. I don’t like it when people tell me “No problem” instead of “You’re welcome,” for instance, after I thank them for something. I don’t like it when the sportscaster, recapping a game, says, “He would go on to hit two home runs.” Why the conditional tense? He DID go on to hit two home runs, right? Isn’t that “would” just a pompous affectation? Well whether it is or not, I just hate it. Now it’s creeping into financial reporting. “The market would lose 350 points by 4 PM.” It would? Did it? Of course it did! The whole market is nuts!




EMAIL  |  

In general, I think you’re right. But the first time I went into the Whole Foods at Columbus Circle in NYC, I was extremely impressed by the sign above one checkout aisle that reads: “10 items or fewer”.

Posted By jimledbetter : August 16, 2007 10:10 am

The biggest mistake I see, especially on the internet is loose vs. lose. You don’t “loose a game” or “loose money in market”. It just drives me crazy for some reason. It’s so bad that I think I’ve seen loose used more often than lose.

Posted By Go, Boston MA : August 16, 2007 10:36 am

“Loose” instead of “lose” just kills me.

Posted By junger, brookline ma : August 16, 2007 11:42 am

I love people that mention how great spell check for word documents is. They always say ‘Sum won tolled me that you dew knot knead two learn how too spell because of spell check’. Yup, that is great.
Individuals should just re-read their own work.

Posted By Eran Abramson, Herzliya, Israel : August 16, 2007 11:43 am

My personal peeve is people who say “HIV Virus.” The word is already in the abbreviation — hearing people say the equivalent of “Human Immunodeficiency Virus Virus” makes me crazy!

Posted By Rebecca, Philadelphia, PA : August 16, 2007 11:52 am

Wow, there are so many. Top of the list, though, has to be the improper use of the apostrophe. The sign in front of your castle should not say “The Bing’s.” Grrrrrr.

While we’re at it? Can we possibly extend this campaign from written peeves to verbal annoyances? Because there’s this trend? And it’s creeping into the workplace? It’s called uptalk? And I blogged about it here?

http://ckpcreative.com/lohad/?p=687

Can we, like, totally cut it out? Please?

Posted By Craig, Horsham, PA : August 16, 2007 12:30 pm

This is more of a spelling peeve, but it needs to be said: DON’T PLURALIZE WITH AN APOSTROPHE!

How many times do we come across signs, handwritten or printed straight off the LaserJet and slapped on store window saying things like:

“We’ll beat the competitions price’s in 60 second’s or its FREE”

I thought it was merely the work of individuals at the mom-and-pop store level who forgot that an apostrophe indicates a possessive, but I was wrong. The other day, I saw a giant billboard for a residential building company advertising:

“New condo’s starting at $350,000″.

Somebody’s spell-checker did the proofing at the ad agency, not the head of copy. Whatever – the offender’s should be whipped in front of many people’s for their sin’s.

Posted By Jeff, Beaverton, Oregon : August 16, 2007 12:37 pm

“less” has been used with count nouns for a thousand years. This is not a new development.

http://alt-usage-english.org/excerpts/fxlessvs.html

Posted By Dave, Ottawa, Ontario : August 16, 2007 1:16 pm

My current beef is the confusion between “then” and “than.” For example you may hear “Be here no later then six.” Its becoming ubiquitous and I don’t think I can comfortably leave this life until I get everyone squared away.

Posted By Ken, Highland Park, NJ : August 16, 2007 1:26 pm

I get some sphincter tightening at the constant misuse of the personal pronouns “me and I” — as in “the marketing report was written by Frank and I” or “Jeff and me are going to let the air out of the SVP’s Hummer.” Not too big a fan of the abuse “more than and over” receive, either. The SVP’s Hummer doesn’t get over 4 miles per gallon, it gets more than 4 mph (if it gets that).

Posted By Ed, Berkeley Heights, NJ : August 16, 2007 1:41 pm

My peeve is when you hear ads that say something is “for free.” It’s not “for” anything. It’s just “free.”

My other one is “at this point in time.” “At this point” says it all and infers you’re speaking about time.

Less and fewer is another one. Fewer means a number. “Fewer” calories. We count calories, don’t we?

And what ever happened to the adverb? One of the computer companies had an ad that said “Think Different.” Sorry, it’s “think differently.” Now some other has come out with “Act Different” instead of “Act Differently.” Maybe it doesn’t sound to them as “snappy” but what they’re saying is gramatically wrong and hurting school kids and immigrants trying to learn the language. I personally won’t buy a product that is advertised with bad grammar.

Posted By Marianne Kinsella, Secaucus, NJ : August 16, 2007 1:47 pm

Nice plug for your employer. I’ve read my very own subscription copy of Fortune Magazine every two weeks (except the no-print weeks) since 1983. One of the things that motivates me to continue to plow through each issue cover to cover as I perch upon my Porcelain Throne each morning is the delayed gratification of the last essay in nearly every issue. I have noted in recent years that it takes fewer time to get there than it used to though. I wonder if that’s because the articles are being internet-sized these days, or if there are less things to write about.

Posted By Tom, Wilmington NC : August 16, 2007 2:15 pm

To Craig in Horsham, I too am driven wild by “up talk” but I must point out that your two examples were, in fact, both legitimate questions that deserved the question mark. (Re-read them and see if you don’t agree… or…should I say, see if you do agree?) A better example is the person who answers the phone by saying “Hello, this is John Watson?” By God, if he doesn’t know who does?

Posted By Ken, Highland Park, NJ : August 16, 2007 2:27 pm

To Jeff in Beaverton, I’m not an expert on the use of the apostrophe but I do know there are exceptions to using ’s to signify the possessive, e.g. “It’s all right.” Also, “The bird has feathers on its head” is correct. The trouble with english is that there are very few absolutes.

Hey, this isn’t a grammer issue but has anyone else noticed Eastern and Western being pronounced as Eastrin and Westrin? “Before they went under I used to fly Eastrin Airlines.” There goes another tuft of hair I just tore out!

Posted By Ken, Highland Park, NJ : August 16, 2007 2:46 pm

I just finished reading your Fortune Magazine article from Aug. 20. Hysterical! And it’s so true. Sadly, the decline of the verbal and written language drives me absolutely crazy. I would be labeled a grammar Nazi if I hadn’t simply resigned myself (this is the correct usage, right?) to people’s ignorance.

And I admit that I too fall victim to laziness. I once sent an e-mail to my boss to discuss his travel itinerary. I spelled it itEnerary. He replied with the correct spelling and added the comment: “BTW, your the greatest.” I responded back: “Thanks for the correction. Also, it’s YOU’RE the greatest!”

Posted By Cameron, Atlanta, GA : August 16, 2007 2:58 pm

To Marianne….

What if you’re talking about a point in space?

To you Trekies out there…

What if you’re talking about a point in the space-time continuum?

What’s the feeling about misuse of you’re vs your? (not to mention yer, yuins, yore, etc.)

Posted By Tom, Wilmington, NC : August 16, 2007 3:07 pm

I used to be very guilty of using a nonexistent word. Incentive is not a word. You can incent somebody, or give incentives, but you can not incentivize. So that’s something new to upset me.

But, unnecessary quotation marks have always bothered me. Why, for example, would you put quotes around “Our bread is the best in town,” when that sentence is on your bakery sign?

Finally, there is one grammar rule that I’ve finally decided I don’t care about. I’ll end clauses with prepositions if I want to. Try going a whole week without ending clauses with prepositions. You will have to use 10% more words.

Posted By Aaron, Chicago IL : August 16, 2007 3:51 pm

This one drives me batty: cashiers who say “Can I help who’s next?” To which I always want to reply, “No, but you can help the next person in line.”

Posted By Pete, Joliet, IL : August 16, 2007 4:34 pm

Yeah Aaron, obsessively trying to avoid ending sentences with prepositions is the kind of crap “up with which I will not put.”

Posted By Ken, Highland Park, NJ : August 16, 2007 4:47 pm

BTW Aaron, incentive is, of course, a word. We’ll chalk your error up as a typo. Incentivize, also, is a word according to my on-line dictionary, though of fairly recent vintage ( 1965-1970 Americanism).

Posted By Ken, Highland Park, NJ : August 16, 2007 5:02 pm

“Very unique.” You hear it everywhere. Something is either one-of-a-kind or it’s not. – SawyerSpeaks.wordpress.com

Posted By sawyerspeaks : August 16, 2007 5:27 pm

@Ken: The mix of actual questions and execrable uptalk? It was, like, totally intentional? Because the trend is insidious?

This seems to be a growing trend particularly among 30something ad agency and new media types, and there’s not much of a male/female distinction.

Fingernails on a blackboard.

Posted By Craig, Horsham, PA : August 16, 2007 6:03 pm

Oh, and there’s this one:

“I could care less.”

So: You really DO care?

I assume, by the way, that most readers of this blog are familiar with “Eats, Shoots & Leaves: The Zero Tolerance Approach to Punctuation.”

Posted By Craig, Horsham, PA : August 16, 2007 6:06 pm

Ok, now I know I’m among friends, so I feel a bit safer posting what I really wanted to post: I’m originally from the South, and in casual conversation I say “y’all.” I find it more descriptive, more definite, and less formal than the plural “you.” And it’s what I grew up saying, so I’m comfy with it and I like it.

BUT it makes me CRAZY when people spell it “ya’ll.” In any contraction, the apostrophe replaces the letters removed from the larger phrase. “Y’all” is short for “Y[ou] all” and not “Ya [a]ll” — and “ya’ll” looks like it should be pronounced to rhyme with Cal.

(For everyone who’s about to mention “won’t” — that’s a bizarre artifact of Middle English pronunciation that’s somehow survived to the present. Consider it a little museum piece in your everyday speech.)

(Yeah, I was a linguistics major.)

Posted By Rebecca, Philadelphia, PA : August 17, 2007 9:27 am

Bing, you’re a slacker. No posts on Friday? Where the hell are you?! I demand to know your whereabouts at all times! You didn’t ask if you could skip a post today. And, if you did, I would have said no, because that’s the way I am :)

And, Mr. Bing, I hope you’re not smoking that big fat ugly cigar in your office. Smoking is a pet peeve of mine. I HATE IT! It drives me crazy, it stinks, and it’s a sign of weakness. You’re not weak, are you Bing?

Posted By Phil, NY, NY : August 17, 2007 1:11 pm

“…back in the 1970’s!”

“Well, sometime in the late 70’s or early 80’s…”

Way to go, buddy.

Posted By Reese, Arlington Heights, IL : August 17, 2007 1:30 pm

In speeches and writing so many people will insert the expression “…in fact…” and then go to state something that happened. My point is that if such-and-such occurred there is no need to supplement it with “in fact”.

Posted By Marshall L. Main, Centreville VA : August 17, 2007 3:56 pm

Does anyone know how to use the apostrophe? Apparently it is necessary to use it to denote the plural, as in all the boy’s do it!

Excessive use of the word “robust.” It make me ill.

Posted By Paul, New York, NY : August 17, 2007 5:35 pm

Where’s it AT?
Contain, when it’s not a container, as in “the book contains…”
3rd person pronouns, as in “She gave it to Mary and I.”
Anyways.
She’s over TO her Grandma’s.
Misused apostrophes on signs in front of people’s houses, for example “The Smith’s”.

Posted By PJ, Boiling Springs, PA : August 18, 2007 3:51 pm

Using “literally” as an emphasizer, making it its own opposite. “I literally exploded.” And yet here you sit …

On a related note, I actually heard this said on a bus: “Sorry if I’m being facetious, but that’s just how I feel.”

Maybe “literal facetiousness” could be a new field of study.

Posted By Jason, Chicago, IL : August 20, 2007 1:00 pm

Irregardless.

Posted By M. Morton, Mahwah, NJ : August 20, 2007 1:18 pm

How about how everyone in WI, when saying they went to visit family or a friend, says: “I went down BY my parents for the evening.” No, you went TO your parents.

Posted By Anonymous : August 20, 2007 1:41 pm

THE ELEMENT’S OF STYLE:

I’d just like to point out the rules tend to have no rhyme or reason. This is the reason I fell asleep in school during these lessons in the first place. In addition to that, they tend to change at the drop of a hat. I love people who point out these rules… but it’s a rule? Says who –

By the way when in doubt today, just put this little mark in a sentence – and nobody knows what the heck rule to equate it to. You can get away with a lot!

No one wants to look dumb, but it feels like a wasted life to go back and try to decipher all these (really) useless rules. I’m glad somebody stayed awake in class. Good for you.

Posted By Shawn McClaren, Kansas City, MO : August 20, 2007 4:28 pm

Generally the rules describe formal use. With the exception of the split infinitive rule, they are not arbitrarily dictated from the Ivory Grammar Tower (which is actually very cozy, by the way). Slang and argots have no less stringent rules. There is nothing morally wrong with breaking the rules, but hopefully there is a creative or rhetorical reason for it, particularly when writing.

Posted By Jason, Chicago, IL : August 21, 2007 7:44 am

“the both of” – a hideous bastardization of language.

“I could care less” – someone mentioned this one before but it really annoys me and warrants repeating.

..and to Aaron from Chicago, I can only respond with the immortal words of Chruchill (I think it was him) to demonstrate how ridiculous that rule is: “Improper grammar is something up with which I will not put.”

Posted By Anon, New York, NY : August 21, 2007 1:48 pm

We have a VP in our organization who we fondly call “The Archie Bunker of Senior Management.” She regularly makes grammatical errors and mixes up analogies. One of her frequent expressions that causes me to grimace is that she uses “ducktail” when she means “dovetail.”

In a meeting, she will say that one event will “ducktail” nicely into another event. Everyone looks down at their laps to avoid an outburst of laughter.

What is the best way to address this? She has been chosen for a leadership development program and has an executive mentor. Would a friend point this out to her?

Posted By Thia, Alpharetta, GA : August 21, 2007 5:13 pm

Yes, Thia, a friend WOULD point it out to her. Managers need people to tell them, if they will listen, how not to get laughed at behind their backs. Would you tell her if she was trailing six feet of toilet paper from the heel of her shoe? Be very private. Choose the right moment. Then tell her that her constant use of “ducktail” is cracking people up. Tell her to make a joke about it at the next meeting, perhaps pass out pictures of a duck and a dove and announce that yes, now she knows the difference. It’s like B.O. or bad breath. Real friends tell the people they care about when they need a bit of help. Focus on this gaffe first, since it’s the one that seems to be the worst. You can move on from there. Of course, you’re not going to turn her into a great and elegant communicator, ever. Baby steps, Thia.

Posted By thebingblog : August 21, 2007 5:43 pm

Dear Mr. Bing:
Thank you for your “While You Were Out” article on “The Elements of Style”. It is a breath of fresh air. I thought I was the only one that noticed the decline of grammer. It is nice to know I am not. The worst offense I have seen and heard is the use of “to be”. Everyone seems to say such things as “she be”, “he be”, they be” and think nothing of it. You are also correct about correcting others. When you correct them, they become annoyed. If they want to be seen as professional, they should talk and write professionally.

Posted By Brian Napoli, Medina, NY : August 22, 2007 3:07 pm

My biggest grammar/usage peeve is this: I work for an English professor grading essays, and just recently he pulled me aside one day and told me to stop marking people off for incorrect pronoun usage. Apparently, now that it isn’t politically correct to refer to politician as a “he” since the politician could be either male or female in gender, students can now write, “The politition should write their speech on the topic of rising gas prices” or “Once the nurse hangs the IV bag, they must check the tubing.”
I’m very much for feminist movements, but I think when “he” becomes politically incorrect in refering to a person whose gender is unknown, we’re taking things a little too far. If nothing else, teachers should instruct their students to change the subject to a plural one so “they” and their” is correct.

Posted By Elisa Richards, Collegedale, TN : April 22, 2008 11:05 am

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Stanley Bing
Stanley Bing is a Fortune columnist and best-selling author of business books noted for their wisdom as well as their sharp, slightly acrid sense of humor. He is also the only writer on business and the workplace who still puts on a suit and tie and goes to do battle with the dragons that breathe fire at corporate America every day. This blog captures what remains of his brain after it has exploded in all other directions.