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200px-russianrainbowgathering_4aug2005.jpgI’m a boomer. All the bad qualities of my generation have been well documented, but we’ll all have a lot of time to think about those. We’ll be booming around for quite a long time yet, no matter how many Gen-X dudes are sticking little pins in those tiny dolls of us they keep in their cubicles. Poor Gen-X dudes. For the most part, they haven’t really ever had a chance to run things. And now they’re getting to the point where they can feel the hot breath of all those Gen-Y types on the back of their necks.

According to Wikipedia, Generation Y is anybody born between 1981 and 1995. I see some of them starting to pop up now. I thought I would tell you about one guy in particular, because, well… he’s interesting. Let’s call him Walt.

Unlike his Boomer and Gen-X counterparts who are all digitally zoided out with gizmos and surgically implanted bluetooth suppositories and all that, Walt has no BlackBerry yet. No Bluetooth. He’s got a cell phone, of course. But it’s kind of an old one. He’s not a teenager anymore, so he doesn’t get all excited about the newest mobile phone anymore. He talks very briefly to a variety of friends who are always checking in. Conversations consist of “What’s up,” followed by plans to meet.

He goes on his e-mail maybe once a day. Doesn’t open attachments. Answers one out of four e-mails. It’s not that he’s not interested. It’s just that he’s bored. He’s no gamer, either. His old Nintendo 64  and PlayStation sit gathering dust in a corner. He doesn’t have a digital camera. He’s been given a few by his parents, but those too are somewhere indistinct at this point. He doesn’t watch much TV, although he is into DVDs of old shows he missed because he was born too late. Lately, it’s been the special anniversary issue of Twin Peaks. Also has nothing against older movies, the ones in black and white. He doesn’t download, either. Thinks the whole commercial structure of the movie and music business is squeezing all the creative life out of us.

He reads. Books. So do a lot of his friends.  And he likes Facebook and YouTube, the latter mostly because, in addition to talking cats and girls dancing drunk in their underwear, YouTube now represents the greatest trove of video history in existence. Everything that’s happened in the Arts, in politics, in business… all of it is there if you search for it right. It’s a primary source. Constant use makes people somewhat dissatisfied with secondary ones, maybe.

Anyhow, last week Walt was offered a job you’d think anybody would crave. He was asked to create and manage a new Web magazine for a major cultural institution. Not a bank or anything. A cool place, if one can still call things cool without being hopelessly out-of-it. And he said no. I can’t think of a young person I’ve met across a desk for the last 10 years who would have said no, but this kid said no.

“I don’t want to do another stupid web magazine,” he said to me. “And I don’t want to manage anybody else, either. I want to read and write and work at a job that doesn’t take all my time and get me off the path I’m on right now. I like what I’m doing. I don’t want to be tied to a desk all day doing something for somebody else.” I asked him whether he would write about his thoughts for the thing if they wanted him to, do a blog, you know. And he said, “No offense, but who needs another blog?” Can you imagine? “I’m only 21,” he said, pulling a weird, floppy hat over his unruly hair and heading down the street. “I want to do what I want to do, that’s all.”

Well, I never. I can’t remember hearing that kind of thing from somebody his age, since… High school. And you want to hear something funny? I see they now have hippies in Russia, too. That’s one of them at the top of this blog today, in fact.

Hey, Yuri! Do you know “The Times They Are A-Changin’”?




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Dearest Bing,

If you need a Gen-Y’er with Web writing and editing experience, let me know.

Bonus information: I happen to be the proud owner of an 8-bit Nintendo Entertainment System, complete with gold-plated Legend of Zelda cartridge. I read books. My current cell phone was the free-with-contract model offered by Verizon in March of 2006.

Just, y’know, anecdotal information to advance my case. Sounds like Walt and I have a lot in common, except he’s a bonehead for passing up what sounds like a phenomenal opportunity.

Warmest regards,
Reese

Posted By Reese, Arlington Heights, IL : January 7, 2008 2:50 pm

I waited most of the day to read another crappy Gen-Y story? At least get that trash out by 11AM, so I can read it at lunch time. Stop talking about Gen-Y – we’re not that interesting.

Seriously Bing… most y’ers have their priorities straight, and maybe Walt does too. I’m just tired of hearing everyone give their two worthless cents about who they think we are, or should be.

Oh, and I’m 25, just in case you’re wondering.

Posted By Craig, Boston MA : January 7, 2008 5:01 pm

Dude! This is totally dialectic. It’s Newtonian. It’s punk rock. It’s the grand damn circle, rolling around again. Things get too whatever, people start going ‘Later with that crap’ and do the opposing thing. Something like when we were kids, Mr. Bing. This gives me hope for the future of humanity.

Posted By Angela Cain, Cincinnati : January 8, 2008 2:03 am

Hey! Craig! Forgive me for having meetings until 11 in the morning! Jeez!

Posted By thebingblog : January 8, 2008 9:34 am

Bing –

Interesting report from the field. I’m having trouble intepreting your viewpoint though -are you for or against this mindset? Is the young man in question an incompetent or just has a set of priorities you find different from the norm? (In re: reese – incompetency as more a matter of failing the Aristotlian test (“know thyself”) and less of one’s career choices).

Posted By Allan, Orlando FL : January 8, 2008 10:23 am

Easy there, Craig. Personally, I’m happy that ONE magazine columnist is representing us as something other than entitled brats who can’t spell.

If you need some more rage in your morning, though, check out The Gig elsewhere in Fortune’s blogpile. It’s all the generalizations about “Gen Y” that you can stand… written by a Gen Yer!

Posted By Rebecca, Philadelphia, PA : January 8, 2008 11:13 am

Bing, Rebecca:

(Bing)I have meetings too & I understand. The point was more towards any sort of deadline that you may pose towards yourself. Just try not to let those meetings run your life.

(Rebecca) You make a valid point. I sometimes, hauntingly find myself reading The Gig – for some unknown reason. Maybe to get a laugh or who knows… but thanks for the advice. ;-) OMG I’m doing it… that gen-y thing.

Posted By Craig, Boston, MA : January 10, 2008 9:13 am

People born in that era (‘81-’95 ['83 for me]) are just mad at people born in your era, but interestingly enough mostly the parents of us were the greediest (in the negative sense) and most selfish bunch of people in history. People in the “Gen Y” group have better things to do than work their way up the corporate ladder and play nice. They’ll be out fixing their parents mistakes.

I don’t really understand how Russian Hippies got involved with this entry though.

Posted By Brian, Annapolis, MD : January 14, 2008 2:33 pm

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Stanley Bing
Stanley Bing is a Fortune columnist and best-selling author of business books noted for their wisdom as well as their sharp, slightly acrid sense of humor. He is also the only writer on business and the workplace who still puts on a suit and tie and goes to do battle with the dragons that breathe fire at corporate America every day. This blog captures what remains of his brain after it has exploded in all other directions.
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