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	<title>Comments on: The businesses that are now dead</title>
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	<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/</link>
	<description>FORTUNE&#039;s Stanley Bing shares his wit and wisdom every day with a blog, a career advice column, and special features like a gallery of Bullshit Jobs from his book 100 Bullshit Jobs ... and How to Get Them.</description>
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		<title>By: MMathias, Easton PA.</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-6116</link>
		<dc:creator>MMathias, Easton PA.</dc:creator>
		<pubDate>Thu, 07 Aug 2008 00:29:26 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-6116</guid>
		<description>The people killing newspapers are the business people buying them and thinking only they have to make these huge profits. They care little about journalists. Zell scoffs at them.
But my deepest worry is that if we lose our newspapers, we hit another important freedom that makes our country so different from others. The demise of newspapers hits democracy.</description>
		<content:encoded><![CDATA[<p>The people killing newspapers are the business people buying them and thinking only they have to make these huge profits. They care little about journalists. Zell scoffs at them.<br />
But my deepest worry is that if we lose our newspapers, we hit another important freedom that makes our country so different from others. The demise of newspapers hits democracy.</p>
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		<title>By: Rocky, Madison, WI</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-6096</link>
		<dc:creator>Rocky, Madison, WI</dc:creator>
		<pubDate>Sun, 03 Aug 2008 03:24:52 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-6096</guid>
		<description>Newspapers will continue to suffer -- and maybe even die -- unless management realizes that you can&#039;t sell a product that you already are giving away. Every newspaper is available for free on the Net. And then newspaper management wonders why people aren&#039;t buying the hard-copy version. Until management stops making their websites free, there is no reason to buy the hard-copy version. Yes, starting to charge for the websites will pi** people off at first, but pi**ing off a few freeloaders is better than suicide. One of the excuses editors have used is &quot;If we don&#039;t give it away on our website, they&#039;ll get is somewhere else.&quot; Maybe. But they won&#039;t get your writers and reporters covering your local news and sports. You supposedly have the best writers and reporters. Their work has value.</description>
		<content:encoded><![CDATA[<p>Newspapers will continue to suffer &#8212; and maybe even die &#8212; unless management realizes that you can&#8217;t sell a product that you already are giving away. Every newspaper is available for free on the Net. And then newspaper management wonders why people aren&#8217;t buying the hard-copy version. Until management stops making their websites free, there is no reason to buy the hard-copy version. Yes, starting to charge for the websites will pi** people off at first, but pi**ing off a few freeloaders is better than suicide. One of the excuses editors have used is &#8220;If we don&#8217;t give it away on our website, they&#8217;ll get is somewhere else.&#8221; Maybe. But they won&#8217;t get your writers and reporters covering your local news and sports. You supposedly have the best writers and reporters. Their work has value.</p>
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		<title>By: Matt, Washington, D.C.</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5801</link>
		<dc:creator>Matt, Washington, D.C.</dc:creator>
		<pubDate>Sun, 22 Jun 2008 08:16:32 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5801</guid>
		<description>Newspaper as a medium isn&#039;t dead, but print editions of the major metropolitan newspapers are absolutely dead.  Small town newspapers will be around long into the future because the Internet presence in small town America just isn&#039;t sufficient to supplant the value of local news coverage, but the major metro newspapers dependent on national audiences/readership will transform into some Slate equivalent sooner rather than later.

All the major newspapers have already shifted to a smaller broadsheet.  Transport and printing costs are skyrocketing, a big hit on the national newspapers with geographically diverse readerships.  Here in Washington, the Wash. Post is also facing increasing pressure from the unions that print and ship its issues.  Major metropolitan markets are also most likely to have a strong media presence on the Internet too, which supplants the value of newspaper editorials and columns.  Already the Internet has totally supplanted the newspaper as a source for classifieds and personals.

For the tenuous economic viability of a printed paper, just look at the Washington Post.  It&#039;s interest in Kaplan Test Prep is basically subsidizing the print edition.</description>
		<content:encoded><![CDATA[<p>Newspaper as a medium isn&#8217;t dead, but print editions of the major metropolitan newspapers are absolutely dead.  Small town newspapers will be around long into the future because the Internet presence in small town America just isn&#8217;t sufficient to supplant the value of local news coverage, but the major metro newspapers dependent on national audiences/readership will transform into some Slate equivalent sooner rather than later.</p>
<p>All the major newspapers have already shifted to a smaller broadsheet.  Transport and printing costs are skyrocketing, a big hit on the national newspapers with geographically diverse readerships.  Here in Washington, the Wash. Post is also facing increasing pressure from the unions that print and ship its issues.  Major metropolitan markets are also most likely to have a strong media presence on the Internet too, which supplants the value of newspaper editorials and columns.  Already the Internet has totally supplanted the newspaper as a source for classifieds and personals.</p>
<p>For the tenuous economic viability of a printed paper, just look at the Washington Post.  It&#8217;s interest in Kaplan Test Prep is basically subsidizing the print edition.</p>
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		<title>By: Gary, Los Angeles, CA</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5771</link>
		<dc:creator>Gary, Los Angeles, CA</dc:creator>
		<pubDate>Wed, 18 Jun 2008 19:33:07 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5771</guid>
		<description>Interestingly enough, I found this very lucid analysis while searching for article on companies heading into bankruptcy.  The internet being what it is, I should get hits to dozens of write-ups, blogs, articles, etc etc, one would think. Actually, no, not even a half dozen.  Thus, from my perspective, I am not sure this internet-thing ever actually came to life.   Has it?

Also, regarding the numeral statistic shared of 89%, that was a typo, wasn&#039;t it? I agree w/ Minnesotan Alex. I would feel more comfortable with the number 99.89%.</description>
		<content:encoded><![CDATA[<p>Interestingly enough, I found this very lucid analysis while searching for article on companies heading into bankruptcy.  The internet being what it is, I should get hits to dozens of write-ups, blogs, articles, etc etc, one would think. Actually, no, not even a half dozen.  Thus, from my perspective, I am not sure this internet-thing ever actually came to life.   Has it?</p>
<p>Also, regarding the numeral statistic shared of 89%, that was a typo, wasn&#8217;t it? I agree w/ Minnesotan Alex. I would feel more comfortable with the number 99.89%.</p>
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		<title>By: Lisa, Philadelphia, PA</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5756</link>
		<dc:creator>Lisa, Philadelphia, PA</dc:creator>
		<pubDate>Tue, 17 Jun 2008 16:51:43 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5756</guid>
		<description>I&#039;m going to use this in my newspaper advertising sales presentations.  It&#039;s better than some syndicated research!</description>
		<content:encoded><![CDATA[<p>I&#8217;m going to use this in my newspaper advertising sales presentations.  It&#8217;s better than some syndicated research!</p>
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		<title>By: Jon, New York, NY</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5750</link>
		<dc:creator>Jon, New York, NY</dc:creator>
		<pubDate>Mon, 16 Jun 2008 19:57:22 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5750</guid>
		<description>From my perspective, it just looks like more and more types of media continue to appear, while available time does the exact opposite - it disappears. As more media becomes available, the less time we have to pay attention to all of it.  So, we wind up with increasingly fragmented audiences; people choose the media that best fit their lifestyles and limited free time.  This of course causes the more traditional media to lose market share as new media increases their own.  But I&#039;m confident that newspapers and other traditional media will &quot;settle into their niches&quot; within the new media landscape... while some new media themselves may even fall by the wayside.</description>
		<content:encoded><![CDATA[<p>From my perspective, it just looks like more and more types of media continue to appear, while available time does the exact opposite &#8211; it disappears. As more media becomes available, the less time we have to pay attention to all of it.  So, we wind up with increasingly fragmented audiences; people choose the media that best fit their lifestyles and limited free time.  This of course causes the more traditional media to lose market share as new media increases their own.  But I&#8217;m confident that newspapers and other traditional media will &#8220;settle into their niches&#8221; within the new media landscape&#8230; while some new media themselves may even fall by the wayside.</p>
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		<title>By: dave, mpls, mn</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5749</link>
		<dc:creator>dave, mpls, mn</dc:creator>
		<pubDate>Mon, 16 Jun 2008 19:55:28 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5749</guid>
		<description>The &#039;news&#039; and the &#039;forum&#039; ought to be distinguished here as a matter of defining terms, and the blogosphere ought better be considered more &#039;forum&#039; than &#039;news.&#039; 

Online, you have both news and forum, unbundled, combined, mixed and infinitely remixed. The larger the forum (a good thing) the less efficient is the forum (not necessarily a bad thing).

Online, depending on your level of competance and efficiency, you can navigate away from the bullsh**ters with more or less ease. 

Whereas with hardcopy, you have less news, smaller forum (no comparison here really), and, in a peculiar way, you are less likely to navigate away from the reknowned and longstanding bullsh**t of which there has never been a shortage.</description>
		<content:encoded><![CDATA[<p>The &#8216;news&#8217; and the &#8216;forum&#8217; ought to be distinguished here as a matter of defining terms, and the blogosphere ought better be considered more &#8216;forum&#8217; than &#8216;news.&#8217; </p>
<p>Online, you have both news and forum, unbundled, combined, mixed and infinitely remixed. The larger the forum (a good thing) the less efficient is the forum (not necessarily a bad thing).</p>
<p>Online, depending on your level of competance and efficiency, you can navigate away from the bullsh**ters with more or less ease. </p>
<p>Whereas with hardcopy, you have less news, smaller forum (no comparison here really), and, in a peculiar way, you are less likely to navigate away from the reknowned and longstanding bullsh**t of which there has never been a shortage.</p>
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		<title>By: Mike, Estero, Fl</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5740</link>
		<dc:creator>Mike, Estero, Fl</dc:creator>
		<pubDate>Sat, 14 Jun 2008 14:56:40 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5740</guid>
		<description>Just wanted to say, as a newspaper person of 30+ years who is looking to hang around another 30 or so, I LOVE YOU!

Us ink-stained wretches will survive, in some fashion and form, forever, so, all your BSers, quit cher bitchin.</description>
		<content:encoded><![CDATA[<p>Just wanted to say, as a newspaper person of 30+ years who is looking to hang around another 30 or so, I LOVE YOU!</p>
<p>Us ink-stained wretches will survive, in some fashion and form, forever, so, all your BSers, quit cher bitchin.</p>
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		<title>By: Raymond, Sacramento, California</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5739</link>
		<dc:creator>Raymond, Sacramento, California</dc:creator>
		<pubDate>Sat, 14 Jun 2008 12:43:19 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5739</guid>
		<description>I think one of the biggest problems with newspapers nowadays is the obvious political bias of the stories in the newspaper, something that former &lt;i&gt;New York Times&lt;/i&gt; Editor-in-Chief Abe Rosenthal abhorred for very obvious reasons. 

After the &lt;b&gt;VERY&lt;/b&gt; heavy-handed way the &lt;i&gt;New York Times&lt;/i&gt; egged on the protest against Augusta National Golf Club in early 2003 and the fiasco of the Jayson Blair scandal that forced Editor-in-Chief Howell Raines out, you&#039;d think newspapers across the country would get the message and leave the editorializing to the Editorial/Commentary pages. But they didn&#039;t, and the subsequent &lt;i&gt;Rathergate&lt;/i&gt; scandal (of which the &lt;i&gt;Times&lt;/i&gt; played a tangental role) soured a lot of people on the mass media in general. 

In short, Alvin Toffler&#039;s prophetic vision of the &lt;i&gt;de-massified media&lt;/i&gt; he predicted way back in 1979 in &lt;b&gt;The Third Wave&lt;/b&gt; is now proving to be devestating to newspapers in general because new media outlets are taking away the two biggest sources of newspaper revenue, namely advertisements and classified ads.</description>
		<content:encoded><![CDATA[<p>I think one of the biggest problems with newspapers nowadays is the obvious political bias of the stories in the newspaper, something that former <i>New York Times</i> Editor-in-Chief Abe Rosenthal abhorred for very obvious reasons. </p>
<p>After the <b>VERY</b> heavy-handed way the <i>New York Times</i> egged on the protest against Augusta National Golf Club in early 2003 and the fiasco of the Jayson Blair scandal that forced Editor-in-Chief Howell Raines out, you&#8217;d think newspapers across the country would get the message and leave the editorializing to the Editorial/Commentary pages. But they didn&#8217;t, and the subsequent <i>Rathergate</i> scandal (of which the <i>Times</i> played a tangental role) soured a lot of people on the mass media in general. </p>
<p>In short, Alvin Toffler&#8217;s prophetic vision of the <i>de-massified media</i> he predicted way back in 1979 in <b>The Third Wave</b> is now proving to be devestating to newspapers in general because new media outlets are taking away the two biggest sources of newspaper revenue, namely advertisements and classified ads.</p>
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		<title>By: Charles, New York, NY</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5738</link>
		<dc:creator>Charles, New York, NY</dc:creator>
		<pubDate>Sat, 14 Jun 2008 01:25:14 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5738</guid>
		<description>I don&#039;t know if newspapers are on their way to extinction or major downsizing, or not. I do know I used to buy two a day and haven&#039;t bought one in 4 or 5 years. I read two or three, sometimes four, on the web each day for free. At least one, the NY Times, is evidently making a profit on the web. So maybe it can continue to exist if others fail. Who really knows? I do know I&#039;ve made good money short-selling several newspaper publishers in the stock market.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t know if newspapers are on their way to extinction or major downsizing, or not. I do know I used to buy two a day and haven&#8217;t bought one in 4 or 5 years. I read two or three, sometimes four, on the web each day for free. At least one, the NY Times, is evidently making a profit on the web. So maybe it can continue to exist if others fail. Who really knows? I do know I&#8217;ve made good money short-selling several newspaper publishers in the stock market.</p>
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		<title>By: Big Tuna</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5734</link>
		<dc:creator>Big Tuna</dc:creator>
		<pubDate>Fri, 13 Jun 2008 19:29:55 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5734</guid>
		<description>Newspapers aren&#039;t gonig to die.  What will die is the expectations of those who work in the newspaper industry, mostly those in the newsroom.

Journalists have always thought they were immune to market conditions because &quot;they are defending democracy&quot;.  Little did they realize their journalism was being subsidized by classified ads (which had accounted for about 30-40% of all newspaper income until recently).  

There will always be a market for news printed on paper, but that market is shrinking.  

Look to what the Tribune company is going to start doing with their papers.  If it even looks like that model will be a financial success in a couple of years, it will quickly become the new standard in the newspaper industry....and papers will be different.</description>
		<content:encoded><![CDATA[<p>Newspapers aren&#8217;t gonig to die.  What will die is the expectations of those who work in the newspaper industry, mostly those in the newsroom.</p>
<p>Journalists have always thought they were immune to market conditions because &#8220;they are defending democracy&#8221;.  Little did they realize their journalism was being subsidized by classified ads (which had accounted for about 30-40% of all newspaper income until recently).  </p>
<p>There will always be a market for news printed on paper, but that market is shrinking.  </p>
<p>Look to what the Tribune company is going to start doing with their papers.  If it even looks like that model will be a financial success in a couple of years, it will quickly become the new standard in the newspaper industry&#8230;.and papers will be different.</p>
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		<title>By: Erik Boles, Colorado Springs, CO</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5732</link>
		<dc:creator>Erik Boles, Colorado Springs, CO</dc:creator>
		<pubDate>Fri, 13 Jun 2008 16:51:59 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5732</guid>
		<description>Can&#039;t we all just get along?</description>
		<content:encoded><![CDATA[<p>Can&#8217;t we all just get along?</p>
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		<title>By: Ken Bilderback, Gaston, OR</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5731</link>
		<dc:creator>Ken Bilderback, Gaston, OR</dc:creator>
		<pubDate>Fri, 13 Jun 2008 16:06:58 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5731</guid>
		<description>So 89 percent of citizen journalists are full of it? Perhaps. I think 89 percent of newspaper and magazine columnists are full of it, but the other 11 percent create some amazing stuff. Same with that 11 percent of citizen journalists. 

And the internet lacks credibility? By that logic newspapers lack credibility because of the Weekly World News.

I have more to say on the subject at whapwhap.com.</description>
		<content:encoded><![CDATA[<p>So 89 percent of citizen journalists are full of it? Perhaps. I think 89 percent of newspaper and magazine columnists are full of it, but the other 11 percent create some amazing stuff. Same with that 11 percent of citizen journalists. </p>
<p>And the internet lacks credibility? By that logic newspapers lack credibility because of the Weekly World News.</p>
<p>I have more to say on the subject at whapwhap.com.</p>
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		<title>By: patrick chicago, illinois</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5730</link>
		<dc:creator>patrick chicago, illinois</dc:creator>
		<pubDate>Fri, 13 Jun 2008 16:01:42 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5730</guid>
		<description>a long-standing complaint about newspapers -- and media in general -- is that they beat a story to death, whether it&#039;s britney spears or hurricane katrina. 
well, newspapers are beating to death the news about their own financial problems, thereby making those problems look worse than they are.</description>
		<content:encoded><![CDATA[<p>a long-standing complaint about newspapers &#8212; and media in general &#8212; is that they beat a story to death, whether it&#8217;s britney spears or hurricane katrina.<br />
well, newspapers are beating to death the news about their own financial problems, thereby making those problems look worse than they are.</p>
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		<title>By: mike, brooklyn, NY</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5726</link>
		<dc:creator>mike, brooklyn, NY</dc:creator>
		<pubDate>Thu, 12 Jun 2008 21:19:47 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5726</guid>
		<description>Your article is dead, and as a writer whoever you are, you should kill your career in any kind of journalism.  I have a headache thanks to your article.</description>
		<content:encoded><![CDATA[<p>Your article is dead, and as a writer whoever you are, you should kill your career in any kind of journalism.  I have a headache thanks to your article.</p>
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		<title>By: Jason Stoons, Austin, TX</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5721</link>
		<dc:creator>Jason Stoons, Austin, TX</dc:creator>
		<pubDate>Thu, 12 Jun 2008 19:28:39 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5721</guid>
		<description>I threw a newspaper route when I was a high school teenager in 1973, and my six-year-younger brother threw one too when he was thirteen years old.  It&#039;s hell throwing a newspaper every morning, with no way to take time off if you have to go out of town, and have no one who can pick up the work and do it right.  But it was a great way for a energetic kid to work off some energy, get out to meet people when collecting for the month.

As an adult, I have found I can read a newspaper far faster than I can read the web, because I was already a fast reader.

Web pages sure take a long time to load, and so it takes longer to read than a newspaper.

The newpaper stays put if I get interrupted, and I can return to it later.  
Web pages disappear.

Gary said: What about the smell of “newsprint”? It is a visceral connection with news….Can you get that from the internet…sound bytes.

Oh, and what about the ink on your hands, that transfers to your light-colored clothes before you can wash it off?

When people say the newspaper business is dead, I think they are really saying the newspaper business is not a growth business anymore.  And the weasels of Wall Street do not like businesses that are not a growth business, unless they are short-sellers.</description>
		<content:encoded><![CDATA[<p>I threw a newspaper route when I was a high school teenager in 1973, and my six-year-younger brother threw one too when he was thirteen years old.  It&#8217;s hell throwing a newspaper every morning, with no way to take time off if you have to go out of town, and have no one who can pick up the work and do it right.  But it was a great way for a energetic kid to work off some energy, get out to meet people when collecting for the month.</p>
<p>As an adult, I have found I can read a newspaper far faster than I can read the web, because I was already a fast reader.</p>
<p>Web pages sure take a long time to load, and so it takes longer to read than a newspaper.</p>
<p>The newpaper stays put if I get interrupted, and I can return to it later.<br />
Web pages disappear.</p>
<p>Gary said: What about the smell of “newsprint”? It is a visceral connection with news….Can you get that from the internet…sound bytes.</p>
<p>Oh, and what about the ink on your hands, that transfers to your light-colored clothes before you can wash it off?</p>
<p>When people say the newspaper business is dead, I think they are really saying the newspaper business is not a growth business anymore.  And the weasels of Wall Street do not like businesses that are not a growth business, unless they are short-sellers.</p>
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		<title>By: Carl, Raleigh NC</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5719</link>
		<dc:creator>Carl, Raleigh NC</dc:creator>
		<pubDate>Thu, 12 Jun 2008 17:54:10 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5719</guid>
		<description>Somehow the impact of a picture and story on my computer screen just isn&#039;t the same as the newsprint, you can&#039;t hit it with the back of your hand, hand it to a friend and exclaim, &quot;DID YOU SEE THIS?&quot;

On the other hand, I hear my step daughters talking all the time about &quot;what&#039;s really going on in the world cause of what they read on the web&quot;...jjeeeezzzz. If it&#039;s on the web it&#039;s gotta be true..right!!</description>
		<content:encoded><![CDATA[<p>Somehow the impact of a picture and story on my computer screen just isn&#8217;t the same as the newsprint, you can&#8217;t hit it with the back of your hand, hand it to a friend and exclaim, &#8220;DID YOU SEE THIS?&#8221;</p>
<p>On the other hand, I hear my step daughters talking all the time about &#8220;what&#8217;s really going on in the world cause of what they read on the web&#8221;&#8230;jjeeeezzzz. If it&#8217;s on the web it&#8217;s gotta be true..right!!</p>
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		<title>By: Paul, Madison, WI</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5715</link>
		<dc:creator>Paul, Madison, WI</dc:creator>
		<pubDate>Thu, 12 Jun 2008 13:58:04 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5715</guid>
		<description>The other problem is that these comments are always made by people who pride themselves for being on the bleeding edge on media, forgetting that there is still a huge segment of the population who isn&#039;t as technologically connected. they never get out of their own self-contained universe to know what all the other folks who don&#039;t live like them are doing - not the kind of people I would trust with my money...</description>
		<content:encoded><![CDATA[<p>The other problem is that these comments are always made by people who pride themselves for being on the bleeding edge on media, forgetting that there is still a huge segment of the population who isn&#8217;t as technologically connected. they never get out of their own self-contained universe to know what all the other folks who don&#8217;t live like them are doing &#8211; not the kind of people I would trust with my money&#8230;</p>
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		<title>By: Dale, Sunderland, UK</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5714</link>
		<dc:creator>Dale, Sunderland, UK</dc:creator>
		<pubDate>Thu, 12 Jun 2008 10:59:56 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5714</guid>
		<description>Excellent post.

I 100% agree I have meetings with bull****ers all the time who tell us why we should spend thousands on advertising on there websites yet our own newspaper advers are consistantly producing more visitors and better footfall time and time again.

I would never stop our press ads and I think its now more of a Balance of all media that we have to try to achieve and thus best distribute our budget accross all advertising sources.

Dale Search Marketing&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Excellent post.</p>
<p>I 100% agree I have meetings with bull****ers all the time who tell us why we should spend thousands on advertising on there websites yet our own newspaper advers are consistantly producing more visitors and better footfall time and time again.</p>
<p>I would never stop our press ads and I think its now more of a Balance of all media that we have to try to achieve and thus best distribute our budget accross all advertising sources.</p>
<p>Dale Search Marketing</p>
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		<title>By: Gary, Riverside California</title>
		<link>http://stanleybing.blogs.fortune.cnn.com/2008/06/10/the-businesses-that-are-now-dead/#comment-5711</link>
		<dc:creator>Gary, Riverside California</dc:creator>
		<pubDate>Wed, 11 Jun 2008 22:37:41 +0000</pubDate>
		<guid isPermaLink="false">http://stanleybing.wordpress.com/?p=609#comment-5711</guid>
		<description>What about the smell of &quot;newsprint&quot;?  It is a visceral connection with news....Can you get that from the internet...sound bytes.</description>
		<content:encoded><![CDATA[<p>What about the smell of &#8220;newsprint&#8221;?  It is a visceral connection with news&#8230;.Can you get that from the internet&#8230;sound bytes.</p>
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